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Product Administration Journey on the Objective Hackathon 2023 | Weblog | bol.com


As a member of Staff Paradise, our journey by the Objective Hackathon 2023 was an exhilarating expertise that supplied priceless insights into product administration and problem-solving. Over the course of 4 days, we engaged in a rigorous technique of drawback exploration, ideation, and solution-building, with a deal with making sustainable assortment extra engaging to clients.

Our journey started with drawback exploration, the place we delved into the challenges of discovering a sustainable assortment. We recognized a scarcity of sustainability data hindering the inventive course of and acknowledged the necessity to take a look at the issue from completely different angles. This led us to deal with clients and learn how to make sustainable merchandise extra interesting to them.

In the course of the ideation section, we generated quite a few concepts and narrowed right down to the ultimate concept, exploring two angles: rewarding sustainability and recommending comparable however sustainable merchandise. We additionally carried out a “5 Why’s” train, which led us to the issue assertion: “How would possibly we make a sustainable assortment really feel like a very good deal?” This course of highlighted the significance of understanding buyer habits and preferences, in addition to the necessity for daring and inventive approaches to handle the challenges.

As we constructed the answer, we encountered a number of “aha” moments, resembling the conclusion that clients merely need to really feel that their buy was a very good deal, with high quality typically being a extra important criterion than worth. We additionally discovered the significance of validating assumptions with customers, as evidenced by the testing of our resolution with precise bol.com customers and receiving priceless suggestions.

Our journey culminated within the creation of a service that was showcased on the bol.com stg setting. Nevertheless, we additionally confronted challenges, resembling the necessity to make the “massive image” clear and make sure that the part showcasing sustainable merchandise was extra seen and interesting for patrons.

All through this journey, we gained a deeper understanding of the product administration course of, from drawback exploration and ideation to solution-building and person validation. We realized the importance of creativity, boldness, and person suggestions in growing options that resonate with clients.

In conclusion, our participation within the Objective Hackathon 2023 was a transformative expertise that supplied priceless classes in product administration, innovation, and customer-centric design. We sit up for making use of these insights to future endeavors and persevering with our journey of making impactful and sustainable options for patrons.

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